The Soleil department store outlet in Shanghai would seem to have all the amenities necessary to succeed in modern Chinese retail: luxury brands and an exclusive location. Despite these advantages, however, the store's management thought it was still missing something to attract customers. So next week they're unveiling a gigantic, twisting, dragon-shaped slide that shoppers can use to drop from fifth-floor luxury boutiques to first-floor luxury boutiques in death-defying seconds. Social media users are wondering, half-jokingly, whether the slide will kill anyone. But Soleil has a different concern that Chinese shopping malls will go away completely. Chinese shoppers, once seemingly in endless supply, are no longer turning up at brick-and-mortar outlets because of the growing online shopping, and they still go abroad to buy luxury goods. So, repurposing these massive spaces for consumers who have other ways to spend their time and money is likely to require a lot of creativity. ___________________________________________.
- ①Luxury brands are thriving at Soleil
- ②Soleil has decided against making bold moves
- ③Increasing the online customer base may be the last hope
- ④A five-story dragon slide may not be a bad place to start
정답 ④
출처: 인사혁신처 공개 기출(공공데이터포털, 이용허락 제한 없음)